Ana G. Mendez University System (AGMUS) chose L2L as Agency of Record to transform with a completely new and creative approach its lead generation, marketing, public relations outreach. AGMUS which is the largest non-profit private university system in Puerto Rico has a history of almost 70 years in the island. Since 2003, AGMUS expanded into the United States with a unique dual language model of education for higher ed, opening campuses in Orlando, Tampa Bay, South Florida, Capital Area, and Dallas.