“I SAW AN OPPORTUNITY TO LAUNCH THE KIND OF FIRM THAT CAN DEVELOP
& IMPLEMENT SMART, STRATEGIC & QUICK-TO-MARKET PROGRAMS
FOR CLIENTS SEEKING TO REACH LATINOS”
Arminda “Mindy” Figueroa, Founder & President of L2L Marketing

Recent Awards for L2L and Client Partners

• MBE certified, engagement solutions agency founded in 2007 by Arminda “Mindy” Figueroa, a 2012 Diversity Magazine Top 100 Under 50.
• Headquartered in Fort Lauderdale, FL with offices in NY, NC and Puerto Rico.
• Leadership team has over 75 years of combined in-language, in-culture experience with word-class brands, affording client partners big agency thinking with small agency benefits.
• Proven track record of success and recognized by industry:
  • 2018 “Excellence in Communication” Award – Society for New Communications Research of the Conference Board
    (Client: Sistema Universitario Ana G. Méndez)

• • – 2016 Broward College – Minority Vendor of the Month
  • – 2016 Boys & Girls Club- 100 Outstanding Women of Broward County
  • – 2015 Gold for Best Hospital Best Hospital/Healthcare Facility Campaign and Bronze for Best Point of Care Program Bronze Award by DTC Perspectives (DTC),
  • – 2014 – 11 awards as part of cross-agency campaign for Access Health CT (Insurance MarCom Assoc, American Business Awards, Hermes Creative Awards, League of American Professionals, Health Information Resources, Telly Awards)
  • – 2014 Silver Best Hospital Multicultural Marketing Campaign
    (Client: OrthoNOW Orthopedic Urgent Care Center Florida)
  • – 2013 Silver & Bronze Best Multicultural Marketing Campaign
    (Client: Mount Sinai Hospital NY)
  • – 2013 Greater Fort Lauderdale Chamber of Commerce – Small Business Person of the Year
  • – 2012 Best in Healthcare by Hispanic Public Relations
    Association (Client: Mount Sinai Hospital NY)

L2L Marketing has been a proud recipient of several key acknowledgments and awards

• FACE of Latin Marketing in Fort Lauderdale – FACES of Gold Coast Magazine_’19

• Latin2Latin Wins Prestigious “2018 Excellence in New Communications” Award from the Society for New Communications Research of the Conference Board_’18

• Latin2Latin honored with the “Diversity in Business” award at the Greater Fort Lauderdale Chamber of Commerce Salute to Business Awards_’18

• South Florida Business Journal- Influential Business Woman_’17

• Golden Mouse Multicultural Marketing Leader of the Year_’17

• L2L & OrthoNOW Win Two Awards at the DTC Multicultural Healthcare Marketing National Conference ’15

• Latin2Latin Wins Bronze for Best Multicultural Hospital Campaign for OrthoNOW ’14

• Latin2Latin Wins SILVER for Best Multicultural Campaign for OrthoNOW ’14

• Latin2Latin and Mount Sinai Win Bronze Award for Best Multicultural Campaign of the Year for ¡A tu salud! ‘12